REFLECTION

Personas are worthless

We’re Never Getting Back Together! The Top 5 Ways to Keep Customers from Leaving Out the Back Door

The One Thing: Courageously Listen, Understand, and Design for your Customers

LoyaltyCraft, a 2022 North American Customer Centricity Award Winner!

The courage to speak. And the will to keep speaking.

How a Covid Road Trip Changed Everything

Showing Up. Lessons from Leadville.

Gaining Strength thru Failure: Lessons from the Ultrarunning Cult

Making Time for Joy: Finding my Laugh Again on a Pedego Ride

No Dead Flowers here: Using Customer Journey Maps in the Classroom

Use Personas to Walk in Your Customer's Shoes

Five Key Customer Experience Lessons from Apple Retail

A Seat at the Table

My Agile Family