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3 min read
Crossing the Customer Experience Crevasse
While you may not be climbing Everest this week, hopefully your organization is on a quest to become more customer-centric.


3 min read
One Wild and Precious Life
22 states and 10 national parks in 60 days. ChatGPT planned the route. We’ve packed up the camper and are ready to hit the road this...


3 min read
The Power of Legacy: Lessons from a Hometown Tire Shop
this isn't just my origin story; it's an invitation for you to reflect on your own business's origins and the values that drive it.


1 min read
The One Thing: Courageously Listen, Understand, and Design for your Customers
It was so much fun speaking with my good friend Seth Avergon of Avergon Marketing Group about my "One Thing." Seth is a brilliant...


2 min read
The courage to speak. And the will to keep speaking.
Thoughts on the key leadership characteristic to long-term success: WILL. Reflection on the perseverance of Martin Luther King Jr.


4 min read
How a Covid Road Trip Changed Everything
In the Fall of 2020, when everyone searched for normalcy during the pandemic, we decided to embark on a different kind of journey. The...

12 min read
Showing Up. Lessons from Leadville.
He climbed cathedral mountains, he saw silver clouds below He saw everything as far as you can see And they say that he got crazy once...


3 min read
Gaining Strength thru Failure: Lessons from the Ultrarunning Cult
I used to think that marathoners were a little cuckoo. Why on earth would you want to run 26.2 miles? Even driving that distance is a...


3 min read
Making Time for Joy: Finding my Laugh Again on a Pedego Ride
Ice cream cones with sprinkles. Bike rides. Double rainbows. Swimming pools. Universal moments of joy. Designer and author Ingrid Fetell...
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