
A Powerful Seat
Effective growth strategy begins and ends with your customer experience. We help you put the customer at the center of your business.


CX STRATEGY & ROADMAP
Align your organization around a customer-centric vision

CUSTOMER UNDERSTANDING
Empathetic, courageous conversations with customers

TRANSFORMING THE CUSTOMER JOURNEY
Identify moments that matter; current & future state mapping

AGILE WAYS OF WORKING
Establish an effective cadence and transparent communication

LEADERSHIP, INNOVATION & CULTURE
Experiential learning in the great outdoors

MEASURING IMPACT OF CUSTOMER EXPERIENCE
Great outcomes for customers, employees, and company KPIs


Meet LoyaltyCraft's Founder and President, Lauren Feehrer CCXP
For over 20 years, Lauren Feehrer has been on a mission to build products and services that matter. No matter the industry, she’s discovered it’s one thing that matters:
the engagement that people have with the company.
TESTIMONIALS

Lauren is extremely collaborative, talented and smart and combines wisdom in business and customer experience with authentic kindness for all and genuine love of her craft. She is a delight to work alongside and learn from!
Rachel Lozano Castro
Director, University of San Diego
The Brink SBDC